Monday, August 16, 2010

Clearance Time

It's that time of year again... tons of new stuff arriving everyday. It's super exciting for me to go through the boxes and bring out all the cool new clothing that I picked out such a long time ago. It's almost like Christmas, except I have to pay for it all. It's a great time to give the store a facelift, rearranging to make room for everything. It's also a great time for customers to snag a sweet deal, prices are slashed to make room for the new styles.
A start to a new season holds so much potential, I really do love my life at Atlas Outfitters. Come in and see what I find so exciting.

Wednesday, June 2, 2010

Father's Day troubles

Dads are so super hard to shop for. You're lucky if your dad has a hobby: golfing, fishing etc etc. That might at least get you to an applicable shop that your dad would enjoy. If you are not so lucky and your dad is just an average guy that likes the average stuff you are in for some troubles.
The problem is that if they want anything they will just go out and buy it for themselves.

I've got an idea that has never really worked out for me personally but I still maintain that it's a good idea to give your dad a memorable family experience rather than another gadget.

Take him to the Raceway if he's into cars, take him out fishing, go for a hike. I bet he'll appreciate the time spent making memories.

On the other hand, this "making memories" approach will work best on older fathers with grown kids that he doesn't get to see quite as often.

If you have a new dad, he probably is still developing his hobbies so there are a lot of gadgets that he wants and can't afford just to go out and buy for himself.
A new dad is also probably up to his eyeballs in screaming kids, carpooling, errands and chores.

The best gift for this dad may be to leave him alone. Let him escape from normal life and hang out with his buddies out in the bush or on the lake.

Just to add a plug for Atlas: we can make shopping easy for you if you have an outdoors man for a Dad. Just come on in and we'll see what we can find for you.

Tuesday, May 18, 2010

Undersubscribed Walleye Tags

As of May 18, There are 1900 Undersubscribed Walleye Tags still available at Pigeon Lake. This is for 3 Walleye under 43 cm. The season is May 21 2010 to March 31 2011. You need a current fishing license to purchase tags.

It’s easy to Reserve and purchase a tag:

1. Call or go online at Albertarelm.com to reserve the tag.

To reserve over the phone call 1-900-451-3474.

You will need your WIN number,

You will be applying for a Walleye code 62

at Pigeon Lake code 701

The cost to call is $1.25/minute. The cost to reserve online is $3.04+GST

2. The next day you can go into a license retailer like Atlas Outfitters to purchase the tags.

The tags cost $11.03



Check out albertarelm.com for a full list of details and requirements.

Saturday, May 8, 2010

Customer service

Over the past years, decades, whatever, customer service has changed. Maybe the world was a smaller place and people seem to treat others better if you think you'll see them again. It just seems that the standard in customer service is indifference, minimum effort and lack of interest.
It's so annoying and yet here I am in a position to make a difference with a store that could be renowned for superior care and attention and I'm starting to see why main stream shopping is so full of crappy customer service.
It's a huge amount of work.
I love my store, my customers and the culture that we're creating. Despite all of this it's still hard to give 100% all the time. I can look around at my little shop with a relatively small clientele and I could totally see the need for somebody to be hired to be dedicated 24/7 to customer service.
It might not be feasible right now, but it's probably a stellar idea to have so much emphasis on the potential relationships developing within Atlas Outfitters.
For now I'll just try my best spend as much time as possible in my customer's shoes.

Thursday, May 6, 2010

The coffee is on... let the blogging begin

This is the very first post on the Atlas Outfitters blog. I guess my purpose in creating this blog is to let everybody know what’s happing at Atlas and to put out ideas that I’m wondering about and am hoping somebody else will be able to relate to.
Another huge reason is that problems and situations come through the door here that seem to take up my entire day, I get so far immersed in this thing that it blows my mind when somebody comes in and they are not also completely consumed by this topic.
So crazy I know.
I just selfishly, really need to air out all the things that are taking up my brain. Hopefully it’ll get you guys thinking about them and I will no longer be the crazy lady staying up all night thinking about Savage 99 barrels. Well I guess I’ll still be up but maybe you’ll get me a little bit more because of this.
Ps. Maybe I’ll even let Kurt put in a few words as a guest blogger. Then you’ll get some real insight into what makes the Blumenthal Family tick. Scary.